AI is transforming marketing—but what about ethics? In this episode of The Backstory on Marketing and AI, we explore how ethical decision-making must evolve alongside AI-enabled market research and automation.
Maurie and Jim Beasley engage with Dayna to explore the intersection of AI and ethics. They discuss the evolving nature of ethical standards in professional practice, the impact of AI on humn relationships, and the importance of education in fostering AI literacy. The conversation emphasizes the need for ethical courage in decision-making and the significance of family values in navigating the challenges posed by technology.
In this thought-provoking conversation, Jim Stroud sits down with Dayna Guido, a licensed clinical social worker and ethics consultant, to explore one of the most urgent questions facing HR leaders today: Where does humanity end and artificial intelligence begin in the world of work? Together, they unpack the ethical gray zones of AI in hiring, employee monitoring, and layoffs — and what transparency, accountability, and compassion look like in an age of algorithms.